{"id":54729,"date":"2026-03-20T20:10:30","date_gmt":"2026-03-20T17:10:30","guid":{"rendered":"https:\/\/helexpo.gr\/?p=54729"},"modified":"2026-03-20T20:10:30","modified_gmt":"2026-03-20T17:10:30","slug":"freskon-greece-participates-in-fruit-attraction-sao-paulo-for-the-second-time","status":"publish","type":"post","link":"https:\/\/helexpo.gr\/en\/freskon-greece-participates-in-fruit-attraction-sao-paulo-for-the-second-time\/","title":{"rendered":"Freskon Greece participates in Fruit Attraction S\u00e3o Paulo for the second time"},"content":{"rendered":"<h4>11 kiwi companies make up the Greek participation<\/h4>\n<p>For the second time, Freskon Greece is making a dynamic entry into Brazil and the Fruit Attraction S\u00e3o Paulo exhibition, which will take place from March 24 to 26, organizing the official Greek participation in the event.<\/p>\n<p>The Greek participation includes 11 companies\u2014both individual and through the Region of Eastern Macedonia and Thrace, the Region of Thessaly, and the Larissa Chamber of Commerce\u2014and consists exclusively of companies active in the production and export of kiwis, given the significant prospects for Greek kiwi in the Brazilian market. The aim of Greece\u2019s presence at Fruit Attraction S\u00e3o Paulo is to highlight the quality and competitiveness of Greek kiwi, as well as to strengthen trade relations with Latin America.<\/p>\n<p>Now in its third edition, Fruit Attraction S\u00e3o Paulo has established itself as the leading international trade fair in the fruit and vegetable sector, as well as related products, services, and technologies in the Southern Hemisphere. It serves as a meeting point not only for producers from all over Brazil but also from across Latin America. In fact, in 2025, visitors from more than 60 countries attended the three-day event, demonstrating the exhibition\u2019s strong momentum and the international interest in Brazilian fruits and vegetables.<\/p>\n<p>Fruit Attraction S\u00e3o Paulo is organized by IFEMA MADRID and FIERA MILANO BRASIL at the S\u00e3o Paulo Expo &amp; Convention Center, where the global fruit and vegetable community is expected to gather.<\/p>\n<p>The \u201cFreskon Greece\u201d project is an initiative of the International Fruit and Vegetable Exhibition \u201cFreskon,\u201d which is held every April by TIF-HELEXPO in Thessaloniki and is one of the largest events in the fresh produce market in Southeastern Europe. The aim of Freskon Greece is to organize and promote Greek companies in the sector worldwide through a distinct concept.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>11 kiwi companies make up the Greek participation For the second time, Freskon Greece is making a dynamic entry into Brazil and the Fruit Attraction S\u00e3o Paulo exhibition, which will take place from March 24 to 26, organizing the official Greek participation in the event. The Greek participation includes 11 companies\u2014both individual and through the &hellip; <span class=\"more-link-wrap\"><a href=\"https:\/\/helexpo.gr\/en\/freskon-greece-participates-in-fruit-attraction-sao-paulo-for-the-second-time\/\" class=\"more-link\">Read More <span class=\"screen-reader-text\"> &#8220;Freskon Greece participates in Fruit Attraction S\u00e3o Paulo for the second time&#8221;<\/span><\/a><\/span><\/p>\n","protected":false},"author":5,"featured_media":54727,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1548,1323],"tags":[],"class_list":["post-54729","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-2026-en","category-press-releases"],"_links":{"self":[{"href":"https:\/\/helexpo.gr\/en\/wp-json\/wp\/v2\/posts\/54729","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/helexpo.gr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/helexpo.gr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/helexpo.gr\/en\/wp-json\/wp\/v2\/users\/5"}],"replies":[{"embeddable":true,"href":"https:\/\/helexpo.gr\/en\/wp-json\/wp\/v2\/comments?post=54729"}],"version-history":[{"count":2,"href":"https:\/\/helexpo.gr\/en\/wp-json\/wp\/v2\/posts\/54729\/revisions"}],"predecessor-version":[{"id":54731,"href":"https:\/\/helexpo.gr\/en\/wp-json\/wp\/v2\/posts\/54729\/revisions\/54731"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/helexpo.gr\/en\/wp-json\/wp\/v2\/media\/54727"}],"wp:attachment":[{"href":"https:\/\/helexpo.gr\/en\/wp-json\/wp\/v2\/media?parent=54729"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/helexpo.gr\/en\/wp-json\/wp\/v2\/categories?post=54729"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/helexpo.gr\/en\/wp-json\/wp\/v2\/tags?post=54729"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}